Style Spotters

Style Spotters

Introducing our newly recruited team of Style Spotters at Aberdeen Business School, who’ll be style spotting in and around the RGU campus for interesting looks from our ever so stylish students!

The team consists of first year students on the BA (Hons) Fashion Management: Emily Binnie; Isla Baxter; Raya Encheva; Louise Watson; Courtney Williams; Sarah Delaney; Shannon Earaker; and Olivia Moynihan.

The girls are currently organising a Christmas jumper competition so watch this space!

Brands in a day

Brands in a day

Here’s a little challenge that Dr Morag Hamilton, Course Leader for the Masters in Fashion Management, sets our students each year. Morag completed her PhD in luxury branding a few years ago and introduces the challenge as part of her fashion branding module.

Research has shown that we, as consumers, tend to be more loyal towards brands than specific retailers and most of us could relate to a number of brands we engage with on a daily basis.

These are Morag’s “brands in a day”. Only one of these is merely aspirational – I wonder if you can guess which one…

What would be your “brands in a day”?

Twelve items

Twelve items

Well, we’re feeling festive this week at the Fashion Place, mostly thanks to some of the fabulous Christmas adverts and seasonal coffee cups. Not sure if this little Grazia challenge is a subtle nod to the twelve days of Christmas but we like to think so.

Alexa Chung was asked to describe herself in twelve items and these are what she chose. We love it and think it would provide a really interesting activity for our students.

What would your twelve items be?

The fifth edition

We’re pleased to announce that, in celebration of reaching a magazine project milestone, we will be naming this year’s issue…

The Fifth Edition

Our students have spent the past week brainstorming ideas and, having narrowed these down to a small range of suggestions, were voting for their favourite over the weekend.

It was felt that the number five just couldn’t be overlooked, particularly with its various fashion related connotations, from Chanel No. 5 to New York’s Fifth Avenue. There are also a number of other interesting references that can be drawn, including five star, the famous five, high five, etc.

Now that the name has been chosen, we’re so excited to see what this year’s cover will look like!

November flashback

November flashback

We’re feeling nostalgic again so here’s a little flashback to November 2012 at the Fashion Place.

It was a busy month where we saw our stage 2 students complete their photoshoots for the magazine project and our first years launch their “Charity Chic” fashion exhibition. This year the students are busy with the photoshoots once again so watch this space…

The fashion exhibition will take place in April this year and we can’t wait! It’s set to be a big project which will involve Fashion Management, PR and Events Management students at Aberdeen Business School. We’ll update you with more information about this in the new year!